{"id":587,"date":"2019-03-05T22:01:07","date_gmt":"2019-03-05T22:01:07","guid":{"rendered":"https:\/\/www.milanoitalianstyle.it\/about\/"},"modified":"2019-04-29T12:36:56","modified_gmt":"2019-04-29T12:36:56","slug":"about","status":"publish","type":"page","link":"https:\/\/www.milanoitalianstyle.it\/en\/about\/","title":{"rendered":"About"},"content":{"rendered":"[vc_row][vc_column width=&#8221;1\/2&#8243; el_class=&#8221;big-slider&#8221;]<div class=\"overlay overlay-inverse-dark-35\"><div class=\"contact-bg-wrapper\"><div class=\"contact-bg\" data-bg=\"https:\/\/www.milanoitalianstyle.it\/wp-content\/uploads\/2019\/02\/MilanoStoricaiStock-932758688.jpg\"><\/div><\/div><\/div>[\/vc_column][vc_column width=&#8221;1\/2&#8243;]<div class=\"services-container services-container-dark\"><div class=\"center-container\"><div class=\"center-block\"><h2 class=\"section-heading section-heading-light spacer-line-vertical-light\">About<\/h2><div class=\"services-txt\">The MILANO ITALIAN STYLE trademark represents the Italian lifestyle, which can be summed up in the expression <em>Il Bello Ben Fatto <\/em>(\u2018Well-Crafted Beauty\u2019), coined and registered by Mario Boselli (2008000765, 10.01.2008), accompanied by the three \u2018F\u2019s of Fashion \u2013 Food \u2013 Furnishing (full design).<\/p>\n<p>The trademark is licensed to companies and institutions for quality initiatives such as exhibitions, fashion shows and presentations in Milan, capital of the Italian lifestyle with regard to clothing, food, and home and office decor.<\/p>\n<p>The conditions and terms for the use of the MILANO ITALIAN STYLE trademark in physical spaces \u00a0communication campaigns, images, etc. are established by the Advisory Board<\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column width=&#8221;1\/2&#8243; 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